Effective Date: November 20, 2025
Last Updated: November 20, 2025

Victoria’s Nursery (“Victoria’s Nursery,” “we,” “us,” or “our”) operates the website https://victoriasnj.com/ (“Site”). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, and describes your rights under U.S. law, the New Jersey Data Protection Act (NJDPA), and the General Data Protection Regulation (GDPR) for EU/UK residents.

By using the Site, you agree to the practices described in this policy.

1. Information We Collect

We may collect and process the following types of personal data:

A. Information You Provide

  • Name 
  • Email address 
  • Phone number 
  • Postal address 
  • Order or delivery information 
  • Messages, inquiries, or communications you send us 
  • Any additional information voluntarily submitted through forms or email 

B. Information Collected Automatically

  • IP address 
  • Browser type and version 
  • Device type 
  • Pages viewed, time spent, and referring/exit URLs 
  • Date/time stamps 
  • Cookies and similar tracking technologies 

C. Information From Third Parties

  • Payment processors (confirmation and transaction-related data) 
  • Social media or advertising partners 
  • Delivery or logistics partners 

2. How We Use Your Information

We use your personal data to:

  • Provide and operate our Site 
  • Fulfill orders, arrange deliveries, and respond to inquiries 
  • Process payments 
  • Send service, transactional, or promotional communications (where permitted) 
  • Improve Site functionality and user experience 
  • Conduct analytics and performance monitoring 
  • Prevent fraud, protect security, and enforce our policies 
  • Comply with applicable laws and regulations 

3. Legal Basis for Processing (GDPR – EU/UK Residents)

For visitors located in the EEA or UK, we process personal data under the following lawful bases:

  • Consent – when you opt in to marketing or submit forms 
  • Contract – to process your orders or respond to your requests 
  • Legal obligation – to comply with tax, accounting, or regulatory laws 
  • Legitimate interests – to improve our services, secure our Site, and manage day-to-day operations (when not overridden by your rights) 

4. How We Share Your Information

We may share personal data with:

  • Service providers (hosting, email, payment processors, delivery partners) 
  • Contractors or vendors assisting with business operations 
  • Analytics or advertising partners (non-identifiable data where possible) 
  • Governmental or legal authorities when required by law 
  • Successors or affiliates in the event of a merger, sale, or reorganization 

We do not sell personal data for monetary value.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Improve Site performance 
  • Remember user preferences 
  • Analyze traffic and usage patterns 
  • Provide relevant content or promotions 

You may disable or limit cookies through your browser settings. Some features may not function correctly if cookies are disabled.

6. Data Retention

We retain personal data only as long as necessary for:

  • The purpose for which it was collected 
  • Compliance with legal, accounting, or reporting obligations 
  • Resolving disputes 
  • Enforcing agreements 

When data is no longer needed, it is deleted or anonymized.

7. International Data Transfers

If you reside outside the United States, you understand and consent that your information may be transferred to, stored in, and processed in the United States or other jurisdictions with different privacy laws. We use appropriate safeguards when required by law.

8. GDPR Rights for EU/UK Residents

If you are located in the EEA or UK, you have the following rights:

  • Right to access – request a copy of your personal data 
  • Right to rectification – correct inaccuracies 
  • Right to erasure – request deletion in certain circumstances 
  • Right to restrict processing 
  • Right to portability 
  • Right to object to processing based on legitimate interests 
  • Right to withdraw consent at any time 

To exercise these rights, contact us using the information at the end of this Policy.

9. U.S. State Privacy Rights (Including California)

Depending on your state of residence, you may have rights including:

  • Access to the personal data we maintain 
  • Deletion of personal data 
  • Correction of inaccuracies 
  • Right to know categories of data collected and disclosed 
  • Opt-out of the sale or sharing of personal information for advertising 
  • Non-discrimination for exercising privacy rights 

We do not currently sell personal data as defined under U.S. privacy laws.

10. New Jersey Data Protection Act (NJDPA) Compliance

Because our business operates in New Jersey, New Jersey consumers are entitled to additional disclosures and rights.

A. Personal Data Practices

We limit collection to what is reasonably necessary for the stated purposes and implement reasonable security measures to protect your information.

B. Sensitive Data

We do not knowingly collect or process “sensitive data” unless you provide it voluntarily and consent is obtained when required.

Sensitive data includes:

  • Racial or ethnic origin 
  • Religious beliefs 
  • Health information 
  • Financial account details with security codes 
  • Citizenship/immigration status 
  • Sexual orientation 
  • Biometric or genetic identifiers 
  • Precise geolocation 
  • Children’s data 

We obtain opt-in consent before processing any sensitive data when applicable.

C. New Jersey Consumer Rights

New Jersey residents may exercise the following rights:

  • Right to confirm whether we are processing your personal data 
  • Right to access your personal data 
  • Right to correct inaccurate personal data 
  • Right to delete personal data 
  • Right to data portability (structured, commonly used, machine-readable format) 
  • Right to opt-out of: 
    • Targeted advertising 
    • Sale of personal data 
    • Profiling in decisions with legal or similarly significant effects 
  • Right to appeal a decision regarding a rights request 

To exercise your NJDPA rights, contact us using the information below and state that your request is under the “New Jersey Data Protection Act.”

We will respond within the time allowed by law.

D. No Discrimination

We will not deny services, offer different pricing, or discriminate against any New Jersey resident for exercising their privacy rights.

11. Data Security

We use reasonable administrative, technical, and physical safeguards to protect the personal data we collect. However, no system is completely secure, and we cannot guarantee absolute security of your information.

12. Children’s Privacy

Our Site is not intended for children under 16.
 We do not knowingly collect personal data from children.
 If you believe we unintentionally collected such data, please contact us immediately.

13. Your Privacy Controls

You may:

  • Opt out of marketing emails using the “unsubscribe” link 
  • Request to access, delete, or update information by contacting us 
  • Adjust browser or device settings to limit certain data collection 

14. Contact Us

If you have questions, concerns, or wish to exercise your privacy rights, contact us at:

Victoria’s Nursery
 75 Blanch Ave
 Closter, NJ 07624
 Email: brett@victoriasnj.com
 Phone: (201) 251-2555

For New Jersey residents, please specify “NJDPA Request” in your message.

15. Updates to This Privacy Policy

We may update this Privacy Policy from time to time.
 Changes will be posted on this page with a revised “Last Updated” date.
 Your continued use of the Site after revisions indicates acceptance of the updated Policy.